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Offers with a clear purpose

Give every promotion a clear job to do

Create percentage or fixed offers around a restaurant goal, then choose where they apply, when they run and how guests use them.

A 15% early-table offer on starters is created in Tapp and applied to a table’s order at the till.

Promotions

Every offer in one list, showing whether it is live, scheduled, paused or ended.

A recipe, not a blanket discount

Build the offer around the restaurant moment

Choose the commercial goal first, then set enough boundaries for the team and guest journey to stay clear.

Days and times

Tue, Wed, Thu · 16:00–18:00

A reason to visit now

Limit an offer to selected dates, weekdays or local-time windows instead of discounting every service.

Applies to

Put attention on a category

Apply value to selected categories or items while the rest of the order follows normal pricing.

Voucher codes

SUMMER202631 redeemed · 100 max

Make redemption measurable

Use a shared campaign code, generated single-use codes or a QR link, each with its own redemption count.

The mechanics

Clear controls from value to redemption

A promotion can be simple without becoming vague.

  • Set the offer as a percentage or a fixed amount, and add a minimum spend when the offer calls for it.

  • Apply it to the whole order, or only to the categories and items you pick.

  • Run it all day or inside a daily time window, on the weekdays and dates you choose, in the restaurant’s local time.

  • Let staff apply it at the till, share a code as well, or require a code. Every redemption is counted.

Your order

  • SPBSalmon poke bowl£14.502
  • HWHalloumi wrap£9.501
  • SWSparkling water£3.502

Lunch deal −10%−£4.55

Total£40.95

Add offer

Tap to apply2 offers

Lunch deal−£3.00

Total£43.50

From idea to ended

Create, schedule, operate, review

See exactly where every offer stands, so an old promotion never keeps running unnoticed.

Create

Choose the value, where it applies, when it runs and how guests redeem it, then launch it.

What's the offer?

Draft
NameEarly table offer15%

Schedule

Set a start and an end date. After its last day the promotion ends on its own.

When does it run?

Live now

30 Jan – 26 Feb

Activate or pause

Pause a running promotion and activate it again, or end it for good. An ended promotion cannot be restarted.

15%Early table offerStaff applies + shareable codeLive now

Review redemption

See redemptions per offer and per code. The web dashboard adds what the discount cost.

Redemptions

48of 100 cap

Discount cost: £158.40

Promotion goals

Specific enough to learn from

A promotion’s purpose lives in its name and its rules. Three set-ups that keep the result easy to read.

  1. 01 / Midweek

    Support a quieter service

    Pick the weekdays and hours that need a reason to visit. Outside them the offer switches itself off.

  2. 02 / Menu

    Give a category a moment

    Limit the discount to one category or a few items. Everything else on the order keeps its price.

  3. 03 / Code

    Create a trackable invitation

    Share one campaign code or a QR link, cap how often it can be used and follow the redemption count.

From offer to order

Promotion rules meet the real basket

An offer becomes useful when it connects with the order, staff checkout and the wider restaurant picture.

  • Two guests at a restaurant table order while a waiter builds their order by voice on a phone running the Tapp POS

    Point of sale

    Staff add one promotion to the order before payment begins, by tapping it, typing a code or scanning a QR.

    Explore Point of sale
  • Tapp’s web dashboard on a laptop, open on Analytics: Revenue & Orders for the chosen period

    AI Analytics

    Wingman spots a slow weekday, item or category in your sales and proposes a campaign. Nothing runs until you approve it.

    Explore AI Analytics
  • A guest in a light blue shirt at a café counter, the barista smiling behind the pastry case

    QR ordering

    Guests see visible offers when they order from their phone, and a code or QR link is applied to their order automatically.

    Explore QR ordering

Promotion questions

AI answers from our Help Center. Please don’t include personal or payment details.

Two hands hold an iPhone showing Tapp’s Sell screen: menu tiles, with two salmon poke bowls in the basket

Plan the purpose before publishing the discount

Talk to us about promotion availability and the controls that fit your restaurant.